Our Story
Meet Darcy & Santos

Alchemy & Aura Parfums started during a time when we were both rebuilding our lives.
We were in recovery, working toward a better future, and figuring out what came next. We didn't have much money or any experience running a fragrance business, but perfume was already a big part of our lives.
We were both fragrance collectors, and Santos had already developed an interest in the craft of perfumery as a hobby. We were constantly talking about different creative ideas, what we wanted to make, and what we could build together. Those conversations were always at the forefront of our minds.
We shared a love of fragrance, a passion for creating, and the determination to build something of our own.
Eventually, we decided it was time to stop talking about our ideas and start putting them into action.
We began investing what we had into perfumery materials, equipment, and packaging. There was a lot to learn, plenty of trial and error, and more than a few things we had to figure out along the way. And we're still learning.
Santos is the perfumer behind our original compositions. He works with individual perfumery raw materials, developing formulas, experimenting with different combinations, and making adjustments until he's happy with what he's created.
Darcy handles much of the work that brings those fragrances to the world, from branding and packaging to our website, content, and the experience we want customers to have.
We each bring something different to Alchemy & Aura, but we're both artists at heart. And between the two of us, there's certainly no shortage of ideas.
The name Alchemy & Aura holds a lot of meaning for us.
Alchemy represents transformation. It's what we've done with our own lives, and it's also at the heart of perfumery, taking individual materials and transforming them into something entirely new.
Aura represents who you are. Your truth, your individuality, and what you put out into the world. It's the part of you that people experience, the impression you leave behind.
Together, those two words represent where we've been, who we are, and what we're creating.
Today, Alchemy & Aura is a growing independent fragrance house. We're continuing to develop original perfumes, create alcohol-free attars, expand our collections, and explore new ideas.
We're proud of what we've built so far, especially knowing where we started. We still have so much we want to do, and we're excited to see where we can take it.
Thank you for being part of our journey.
Darcy & Santos
Founders, Alchemy & Aura Parfums
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